If our parents wanted to advertise, they only had newspapers, radio and TV to choose from, and all three were very expensive, and very hit or miss.
Today we still have newspaper, radio and television. And the good news is, their prices are much more efficient. The bad news is, unless you’re selling things like food, clothes, mattresses and cars – they’re not the best way to reach a focused audience.
There’s a reason they call it BROADcasting. Their audiences are, obviously broad.
Today, we have very focused and narrow opportunities provided by many of the same brands in digital form.
And we can also reach your ideal clients by utilizing very focused and targeted audiences on the new networks and channels of today.
We can design custom messaging for different segments of your target audience and utilize highly trackable and targeted digital networks and channels like Facebook, YouTube, Spotify, Twitter, Instagram, Hulu, AppleTV, Roku, Google, and much more.